During almost 9 months, Inforum benefited from the support of a consultant in order to build their action plan. In this context, the CCI (Chambre de Commerce et d'Industrie - chamber of commerce and industry) wanted David Berardozzi, co-director of Inforum, to share his experience.
The dry-cleaning business is specific because it implies to keep items deposited by customers during several days, waiting for personalised services. The organisation must be smooth and rigorous. David Berardozzi, co-director of the Inforum company in La Roche-sur-Foron, has a deep knowledge of the special features of stores related to the textile care. With good reason: his grandmother and his father worked in this sector. As the inheritor of a family tradition, David and his team design IT software dedicated to the dry-cleaner’s in order to make management and cash register easier. The latest software, GestiClean Up’, gradually conquers the French market and is already considering other European countries. David relied on the skills of the CCI of Haute-Savoie to serenely support the development strategy of his company.
GestiClean Up' is a software as a service (SaaS). This means the customer has direct access to the solution on the internet, regardless of the hardware used. Therefore, our business model is no more based on distribution and integration of software with local installation, but on the provision of an online service accessible on subscription. This is a deep internal change resulting in technological, human and financial effects. We needed support and advice to make this transition a success. That is why we turned towards the CCI of Haute-Savoie.David Berardozzi, co-director of Inforum
The service “Commercial PME” consists in implementing a customised action plan from clear marketing goals. During almost 9 months, we were followed by a consultant in order to give structure to our plan. An important show in Frankfurt was ahead. We had to be ready. The customised support of the expert as well as the trainings and group seminars helped us face the challenge.David Berardozzi, co-director of Inforum
Inforum tries to expand their distribution range to the whole French market. We also wish to develop in Italy, Spain and Germany. Our partnership with the CCI of Haute-Savoie continues in this context. We are now engaged in the Go Export+ program that helps us clarify our international strategy.David Berardozzi, co-director of Inforum